What the data says about 2022’s Greatest Sporting Events, and the Ad-Music we Loved & Hated It’s that time of year again folks; The Super…Continue readingWhy do brands keep using Orchestral music on ads if it’s the least effective?
Culture
With 20+ years of production experience; Tanya LeSieur is working at the intersection of culture, marketing, creativity, technology, and media. Tanya is currently the head of production…Continue readingSeason 3 Episode 8 of ‘What About The Music’ Podcast
Ad Age Small Agency of the Year’s Tasha Cronin, head of production at Mojo Supermarket, joins the podcast to break down the significance of music in advertising.…Continue readingSeason 3 Episode 7 of ‘What About The Music’ Podcast
Award winning Creative Directors Bryan Barnes & Shannon Murphy at adam&eveDDB join the podcast to break down the music-for-ads industry. With experience working with brands like JetBlue, Volkswagen, Molson Coors, and…Continue readingSeason 3 Episode 5 of ‘What About The Music’ Podcast
Founder and CEO of amp Michele Arnese joins Beto Azout to discuss all things sonic branding. With decades of experience in the advertising sector, Michele…Continue readingSeason 3 Episode 4 of ‘What About The Music’ Podcast
Award winning industry executive Jon Drawbaugh, Head of Production at Argonaut, joins Beto Azout to unlock the power of music. With a history of producing high-quality…Continue readingSeason 3 Episode 3 of ‘What About The Music’ Podcast
Award winning creative, speaker, author, and host Bernice Chao joins Beto Azout to discuss the importance of music in advertising and current trends. In this…Continue readingSeason 3 Episode 2 of ‘What About The Music’ Podcast
The Brief: TBWA\Media Arts Lab partnered with SoStereo to find the right track for the ‘As Told By Us’ Pride campaign. Commissioned by Apple, the…Continue readingSoStereo powers Pride campaign for Apple
Soundtrack Your Brand’s Founder, CEO & Chairman Ola Sars needs no introduction. Previously co-founder and COO of Beats Music, acquired by Apple and transformed into…Continue readingSeason 3 Episode 1 of ‘What About The Music’ Podcast
SoStereo’s mission is to enable video creators to unlock the power of music – and our podcast does just that. In this intimate guest speaker…Continue readingSoStereo Launches Season 3 of ‘What About The Music’ Podcast